KnowMe®

Use AI to reinvent your eCommerce with our Visual Recommendation Engine

Business

• For Retail and eCommerce.

• A B2B client wanted to increase brand awareness with end customers by providing a B2C sales channel.

Challenge

• Decrease sales cycles in order to reduce the cost of sales.

• Improve brand awareness with end customers.

• Drive top line revenue growth.

• Boost online customer engagement and brand loyalty.

Action

• Implement augmented reality (AR) to visualize a customer’s room and place our client’s products within that room (couches, tables, lamps, etc.).

• Utilize deep learning neural networks to automatically classify the surfaces in a room (floor, countertops, walls, etc.).

• Create deep learning networks that use consumer social media profiles, games, application usage, and geolocation to provide a list of recommended products.

• Combine supervised learning with unsupervised learning to train AI algorithms to classify room scenes.

Results

Intangible Benefits

• Reduce buying paralysis by recommending a select group of products.

• Disrupt and differentiate from competitors by offering visualization technologies that create stickiness with consumers.

• Improve sales experience for consumers within retail stores.

• Increase brand awareness among consumers.

Tangible Benefits

• Increase new leads for eCommerce and online channels.

• Increase conversion of leads to orders.

• Reduce costs related with sales.

• Cut product returns.